Six focused seminar tracks covering everything from Core Web Vitals to local mobile signals. Real-world walkthroughs, live site audits, and actual discussion — not just slides.
Each seminar track is built so you actually use what you learn — not just absorb a lecture and move on.
We start with the "why" — Google's mobile-first index, how crawlers read pages on small screens, and what actually moves rankings.
Live screen-shares, real sites, real problems. You run audits and fix issues alongside the facilitator — not just watch someone else do it.
No proprietary black-box software. Every tool covered is something you can access and keep using after the seminar ends.
Mobile coverage reports, indexing status, and click-through data — we go through it page by page.
Field data vs lab data, what the numbers mean, and how to prioritise which issues to fix first.
Crawl configuration for mobile-specific signals, thin content identification, and redirect mapping.
Device emulation, network throttling, and inspecting real rendering behaviour on mobile viewports.
Running since 2018, the platform has grown into a proper statewide network — here's what that looks like.
Most online learning stalls because there's no structure, no accountability, and no clear next step. We've built around that problem deliberately.
Capped group sizes mean you can ask questions and get real answers, not just watch chat scroll by.
Miss a live slot? Every session is recorded. Catch up without losing your place in the cohort.
A verifiable certificate you can add to a portfolio or LinkedIn profile — something tangible at the end.
You stay connected to the cohort after the program ends. Questions, feedback, and ongoing discussion.
Participants generally describe a shift in how they read SEO data and approach site decisions — here's what that looks like.
Before this I'd run PageSpeed reports and not really know what to do next. After the audit session I went home and fixed three issues on a client's site the same afternoon. That's the difference.
The structured data track was exactly what I needed. I'd been guessing at schema markup for months. Going through it properly — with someone who actually knows the spec — saved me a lot of time.
Based on post-seminar self-assessments — not claims we make, but what attendees report back.
All tracks are currently open for enrolment. There's no pressure — have a look at what's on and see if the timing works for you.
View seminar scheduleWe use cookies to keep the site running and to understand how people use it. Some are necessary, others help with analytics and preferences. Under the Australian Privacy Principles, you can opt out of non-essential tracking.
See our Terms of Use for more detail.
